88. The Fight for Size Inclusivity in the Outdoor Industry with Andrea Kelly

We wrap up Women’s History Month with this amazing conversation with Andrea Kelly! Andrea is the CEO, Founder, and Advisor for Make Plus Equal, a size-inclusion consultancy in the Apparel Industry. As a plus-sized person herself, Andrea pairs consumer insights of lived experiences – hers, and others in the plus-sized community – with over 20 years of experience building apparel in the outdoor industry. With the goal that every body deserves equal access and equal choice to the apparel they need, regardless of size, Andrea guides brands and retailers as they work to become more inclusive in the products they sell, along with how they engage with and cater to a traditionally marginalized and overlooked community.

In this episode, we talk about personal experiences in finding outdoor gear and apparel that fit and function how they should. As well as how Andrea found herself starting her business and only more recently made it her full-time job. Proving that no matter what age you are, if you have a passion, a goal, a dream, and some fire behind it all, anything is possible.

Andrea was also voted by Outside Business Journal as one of 2022’s Twenty Most Influential People in the Outdoor Industry!

Follow on IG: @makeplusequal & @tarin.it.up.podcast

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